Crisis management as strategic competence in companies
The new technical specification DIN CEN/TS 17091:2019 "Crisis management - Guidance for developing a strategic capability" calls for a strategic approach to crisis management. " Development of a strategic capability" is a measure designed to help organizations build this important capability. In this article, we highlight four areas where the new technical specification promotes best practices and provides more detailed guidance. Crisis management as a strategic competence It's not a question of if, but only a question of when things will go wrong. And once they do, an effective response will help keep the company on track. A study published by Aon and Pentland Analytics (Reputation Risk in the Cyber Age - The Impact on Shareholder Value, August 2018) shows that companies which respond effectively to a crisis will outperform those that do not in terms of shareholder value. Companies that view crisis management as a strategic [...]